At ABV Technology, we’ve always prided ourselves on being at the forefront of innovation in the beverage industry. Since our founding in 2017, our mission has been simple yet powerful: to make great-tasting, non-alcoholic (NA) and low-alcohol (LA) beverages accessible to everyone without compromising on flavor or quality. As the demand for healthier and “better-for-you” beverages grows, so does our vision for the future. Today, we’re inviting you to be part of that future by launching our Crowdfunding Campaign on Wefunder.

You may be wondering, why crowdfund? For us, the decision wasn’t just about raising capital—it was about building a community. We want to open up ABV Technology’s growth to everyone who shares our passion for great beverages and believes in the power of innovation. In this article, I’ll walk you through why we chose crowdfunding, what we’re hoping to achieve, and how you can get involved.

The Story Behind ABV Technology

ABV Technology was born out of personal necessity. As someone who enjoys craft beverages, I noticed there was a significant gap in the market for high-quality non-alcoholic and low-alcohol alternatives. The few options available at the time lacked the depth of flavor and experience I sought. I realized that if I wanted to enjoy these beverages without the negative effects of alcohol, other people likely did too.

That realization led to the creation of our technology, which enables beverage producers to create NA and LA drinks without compromising on taste. We’ve built products like our Equalizer for alcohol removal, the Analyzer for measuring alcohol and calories, and the Pasteurizer for creating shelf-stable and safely packaged beverages. Our technology gives producers the tools they need to meet the growing demand for healthier beverages, and now we’re expanding our services to reach even more people.

The Growing Demand for Non-Alcoholic and Low-Alcohol Beverages

The non-alcoholic beverage market is experiencing explosive growth. In the past, NA drinks were often associated with a lack of flavor or excitement, but that’s rapidly changing. Consumers are more health-conscious than ever, seeking out alternatives that allow them to enjoy the social aspect of drinking without the alcohol. Whether it’s for health reasons, lifestyle choices, or simply a desire to enjoy a night out without the next-day effects, NA and LA drinks are here to stay.

According to recent studies, the global NA beverage market is expected to grow from $50 billion to $70 billion by 2026. This demand is not just coming from consumers but also from producers. Breweries and wineries want to diversify their offerings, but many lack the technology and resources to create high-quality NA beverages. That’s where we come in.

At ABV Technology, we’re providing a solution for both producers and consumers. Our products allow breweries and wineries to expand their portfolios with NA and LA beverages, and our service centers make this technology accessible to businesses that may not have the capital for large equipment purchases. We believe that everyone deserves great-tasting beverages, regardless of alcohol content, and we’re here to make that vision a reality.

Why We Chose Crowdfunding

The decision to crowdfund was a natural step for us. Over the years, we’ve built a community of like-minded individuals—brewers, winemakers, beverage enthusiasts—who believe in the future of NA and LA drinks. We wanted to give that community a chance to be part of our journey in a meaningful way. Crowdfunding allows us to democratize our growth and invite everyday people, not just institutional investors, to participate in our success.

Crowdfunding also aligns with our values of transparency and inclusivity. When you invest in ABV Technology through Wefunder, you’re not just contributing capital—you’re becoming a part of the company. You’ll have access to updates, progress reports, and insights into the decisions we make. We want our investors to feel as involved as possible because, at the end of the day, we’re building this future together.

Another reason we chose to crowdfund is the flexibility it provides. Traditional funding methods can be limiting, often requiring businesses to meet specific criteria or relinquish a significant amount of control. Crowdfunding, on the other hand, allows us to maintain our independence while raising the funds we need to scale. It also gives us the opportunity to connect directly with people who believe in our mission and want to help us succeed.

How We’ll Use the Funds

The funds raised through this campaign will be used to scale our business in several key areas. First and foremost, we’re expanding our service center strategy, which allows breweries and wineries to access our technology without making a large upfront investment. By providing these services at regional centers, we’re making it easier for producers to create NA and LA beverages without the need for costly equipment.

We’re also continuing our research and development efforts. Innovation is at the heart of what we do, and we’re always looking for ways to improve our products and services. One of our most exciting developments is the Pasteurizer, a solution for safely pasteurizing full pallets of packaged beverages. This new technology will be rolled out in early 2025, and we believe it will be a game-changer for the industry.

Finally, a portion of the funds will go towards marketing and expanding our team. As demand for NA and LA beverages grows, so does the need for education and awareness. We’re committed to spreading the word about our technology and helping more producers join the movement toward healthier beverage options.

What’s Next for ABV Technology

We have big plans for the future. In the coming years, we aim to scale our operations, expand internationally, and continue innovating to meet the needs of both consumers and producers. We believe that non-alcoholic and low-alcohol beverages are not just a trend—they’re the future of the beverage industry. And with your support, we can make that future a reality.

By investing in ABV Technology, you’re helping us bring healthier, great-tasting beverages to more people. You’re supporting a movement that’s focused on quality, innovation, and sustainability. And most importantly, you’re becoming part of a community that’s dedicated to changing the way the world drinks.

If you believe in our mission and want to be part of the future of NA and LA beverages, we invite you to join us on Wefunder. Together, we can revolutionize the beverage industry—one great-tasting drink at a time.

Thank you for your support,

Ben Jordan | Founder & CEO